Jimi Zendrix

Jimi is a talented artist and designer with a passion for creativity that has driven him throughout his life. After studying graphic design at Brighton University in the UK, he left to work in the UK's first graffiti art gallery, Rarekind. Jimi's freelance illustration work soon led him to sign with Central Illustration Agency and BA-Reps in London, where he competed in illustration battles across the UK and Europe.

Jimi's passion for creative expression led him to directing music videos and becoming the Creative Director of the band Graffiti 6. He also briefly worked as a senior designer at I Love Dust. For the past 13 years, Jimi has worked with Secret Walls, a Black + white illustration battle that is the world's biggest and best live art party, where he currently serves as Creative Director.

Despite facing many challenges and setbacks in both his personal and professional life, Jimi believes that it is the struggles and challenges that make life interesting and provide a sense of purpose and achievement. Jimi credits luck for playing a meaningful role in both his life and business, but also believes that being open to new opportunities and ideas is essential in creating the conditions for luck to manifest.

Jimi and the Secret Walls team have hosted over 1,000 shows worldwide, bringing people together, celebrating diversity, and supporting local artists. With so much planned for the future, Jimi believes that it is an exciting time to be part of the Secret Walls team. Jimi is currently based in Los Angeles, where he continues to pursue his passion for art and design.